July 11, 2012

For Immediate Release

EMILY’s List Reveals New Research into Critical 2012 Voting Bloc: Independent Women Voters

WASHINGTON, D.C. – EMILY’s List, the nation’s largest resource for women in politics, today held a conference call and webinar with EMILY’s List President Stephanie Schriock, WOMEN VOTE! Director Denise Feriozzi, and Democratic pollster Lisa Grove, to release groundbreaking quantitative research on independent women voters in battleground states.

This election cycle, EMILY’s List is researching independent women without college degrees, a critical bloc of swing voters this election cycle. The first round of this research relied on targeted online focus group discussions, which revealed that the images women associated with their elected officials’ failures were overwhelmingly male. That’s why this is a historic year for women, where more EMILY’s List candidates are running for Senate than ever before, and the nation has an unprecedented opportunity to let pro-choice Democratic women take the reins and get Washington working again.

Today’s findings were the result of telephone surveys conducted by professional interviewers that reached out to 950 likely independent female voters across 13 EMILY’s List battleground states:  Arizona, Nevada, New Mexico, Connecticut, Massachusetts, Wisconsin, Minnesota, Iowa, Missouri, Ohio, Michigan, Pennsylvania and Florida. The poll was conducted June 6-11, 2012, and the margin of error is plus or minus 3.2 percentage points.

The data revealed that Obama holds an eight point lead among this critical cohort of women voters, garnering 48% of the vote to Romney’s 40%, and that Democrats currently enjoy a seven-point lead in a generic trial race for Congress.

“In these tough economic times, independent women voters want candidates who will focus on putting them back to work, support equal pay, and protect vital programs like Medicare and Social Security,” said Stephanie Schriock, President of EMILY’s List. “The pro-choice, Democratic women whom EMILY’s List supports are exactly the kinds of candidates these voters are looking for -- veterans, police chiefs, mothers, and community leaders who will fight for middle class families instead of creating partisan gridlock.”

The Democrats’ lead is due to their willingness to stand up for economic fairness by holding millionaires and billionaires accountable for paying their fair share, and building an economy that works for the middle class. 71% of these women stated that the GOP attempt to block the Lilly Ledbetter Fair Pay Restoration Act is a convincing reason not to vote Republican.

Those surveyed also prioritized retirement security and affordable health care access, and trusted Democrats to protect a woman’s right to make her own health care choices without government intrusion. 69% of women find the Ryan Budget’s cuts to Medicaid, Medicare, housing, and education as a convincing reason not to vote for Republicans.

In the 2009-2010 cycle, EMILY's List raised more than $38.5 million to support its mission of recruiting and supporting women candidates, helping them build strong campaigns, and mobilizing women voters to turn out and vote. With a community of more than 1,500,000 members across the country, EMILY's List is one of the largest political action committees in the nation. Since its founding in 1985, EMILY's List has worked to elect 87 pro-choice Democratic women to the U.S. House, 16 to the U.S. Senate, nine governors, and hundreds of women to the state legislatures, state constitutional offices, and other key local offices. In the 2009-2010 cycle, EMILY's List had the largest number of members and donors in our 27 year history.

For more information on EMILY’s List, please visit www.emilyslist.org.

 

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