November 7, 2012

For Immediate Release

EMILY’s List Congratulates Tammy Baldwin On Her Historic Senate Victory In Wisconsin!

WASHINGTON, D.C. – Tonight, voters in Wisconsin made history by electing Tammy Baldwin to the United States Senate. Tammy will be the first woman to represent Wisconsin in the Senate and first openly gay person to serve in the Senate. 

“Tonight, Wisconsin voters elected progressive champion Tammy Baldwin to the Senate,” said Stephanie Schriock, President of EMILY’s List. “It’s clear that voters want leaders who will move forward, instead of those who would dismantle Medicare, and roll back the clock by denying women equal pay and access to reproductive healthcare services. From coast to coast, the EMILY’s List community – now more than 2 million members strong – fought hard to turn out impressive numbers of women voters who elected incredible pro-choice Democratic women like Tammy Baldwin. Leaders like Tammy Baldwin are the reason we are on track to have a record number of pro-choice Democratic women in the Senate, who will end the Republican War on Women, and build a more progressive America.” 

Tammy Baldwin released the following statement:

“When I first ran for Congress, EMILY’s List was with me from the start – and the minute the opportunity to run for the Senate came up, EMILY’s List was standing with me, shoulder to shoulder. They were there early and they stayed with me every step of the way. My campaign benefited from their amazing network of women and their expertise, and their independent work with Wisconsin voters was game changing.”

EMILY’s List first endorsed Tammy Baldwin in 1998, when she became the first woman to represent Wisconsin in Congress. EMILY’s List has raised an impressive $1,170,312.28 for Tammy Baldwin in the 2011- 2012 election cycle.

WOMEN VOTE!, in an historic partnership with the Gay & Lesbian Victory Fund, ran the single largest independent effort in the history of EMILY’s List to elect Tammy Baldwin to the U.S. Senate. The Human Rights Campaign and LPAC, the Lesbian super PAC, also made significant contributions to make our effort successful.  Starting in early July, WOMEN VOTE! began to educate swing voters statewide about former Governor Thompson’s activities since he left Wisconsin, which include going to work for one of the biggest lobbying firms in Washington, D.C., and peddling his influence on behalf of the same big drug and insurance companies that he regulated in the Bush administration. WOMEN VOTE! ran a total of 6 different ads and spent over $3 million in paid media over the course of the campaign. 

Additionally, WOMEN VOTE! created a website,, advertised online to swing women statewide and targeted nearly 116,000 women statewide, outside of Milwaukee, with six direct mail pieces to educate them on Tommy Thompson’s record on women’s health. Throughout our communications, WOMEN VOTE! used real Wisconsin voters  as well as Thompson’s own words to define Thompson as having changed since he left Wisconsin and sold out to the special interests. In the final weeks of the campaign, WOMEN VOTE! targeted young voters in Milwaukee with a radio spot highlighting President Clinton’s praise of Tammy Baldwin and Barack Obama. WOMEN VOTE! spent approximately $3.5 million on behalf of Tammy Baldwin.

Launched in 1995, the historic EMILY's List WOMEN VOTE! project combines polling and research, advanced information technology, sophisticated message testing, and field work to educate and mobilize millions of women across the country. EMILY's List designed WOMEN VOTE! to build a progressive political base that will elect more Democrats, especially women, by helping to increase turnout among women voters year after year.

During the 2011- 2012 election cycle, EMILY’s List endorsed an impressive number of candidates, worked to elect three pro-choice Democratic women to the House in special elections, and helped 11 House candidates, one Senate candidate, and one gubernatorial candidate make it through competitive primaries. With a community that has more than quadrupled since 2010 – now more than 2,000,000 members strong – EMILY's List is one of the largest political action committees in the nation. Since its founding in 1985, EMILY's List has worked to elect 87 pro-choice Democratic women to the House, 16 to the Senate, nine governors, and over five hundred of women to state and local office. In the 2011-2012 cycle, EMILY's List had the largest number of members and donors in our 27 year history, and raised an impressive $51.2 million dollars. 

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